Research will help you make a clear case of how you were able to achieve in your previous career and how that is applicable to what the job needs now.
Research is essential to finding a job, said Rafe Gomez, a radio DJ turned career adviser and author.
Gomez, author of “What’s In It for Me?” a book he wrote while conducting his own job search after his previous employer, CD101.9 in New Jersey, changed format and he was laid off. In an interview with NY1’s Asa Aaron’s, Gomez stressed the role research played in preparing to apply for a company and ultimately interview or accept a job offer.
“People spend more time on researching which restaurant they’re going to, which movie they’re going to see, which friends of theirs that are on Facebook, than they do researching the company that’s going to provide them with a paycheck every week,” Gomez said.
Proper research, Gomez said, will allow job seekers to move along to step two of his program, pitching themselves as a valuable product.
Research will help you “make a clear case of how you were able to achieve in your previous career and how that is applicable to what they need now,” he told the Star-Ledger in another interview.
Previous stories on Career-Line and TheLadders Career Advice have offered advice on how to use tools like Facebook, Google, LinkedIn and Twitter as well the newspapers and your professional network to reasearch a job opportunity.
Gomez now talks about the job search and offers career advice for a radio show syndicated by ABC Radio Networks.
(Image by susansimon via Flickr, CC3.0)
For more on online job-search resources and how research a company:
- Around the Web: Job-Hunting Tools
- Can You Facebook Your Way to a New Job?
- Twitter Tutorial for the Job Search
- How to Network and Find Unlisted Job Openings Before Anyone Else
- How to Switch Industries When Your Industry Collapses
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